Blog

Why this works the way it does.

Occasional writing about content diagnosis — the reasoning behind Semantic Checker, the decisions we argued about, and the limits we would rather state than hide.

September 18, 20269 min readMethodBackground

The three kinds of text analysis behind content tools

Every content tool says it analyses your text. Almost none of them say which kind — and the difference decides whether you can check the answer, reproduce it, or keep the draft to yourself.

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September 18, 20267 min readBackgroundProduct

Why we built a semantic checker

Every content optimizer hands you a score for the whole page. That number is an average — and an average is very good at hiding the one section you actually needed to find.

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